Monday 17 September 2007

Faith in their product - great advertising idea

In a recent marketing campaign in Vancouver, 3M sought a strong image for their security glass.

They modified a bus shelter, fitting it with their security glass and filled it with REAL BANKNOTES!!!

Many have tried to gain access with golf clubs and baseball bats but obviously the glass remains intact!

This is what you call having faith in your own product .... great advertising!

Wednesday 12 September 2007

Codeigniter ahoy!

This week I have mostly been loving Codeigniter (not literally, that'd be hideous). Never has the MVC approach made as much practical sense before, and CI has the good sense to let you quite happily just use a VC approach where MVC would be overkill.

No framework is ever going to exactly fit the things you want to do in the way that you want to do them, but what I love about CI is that is doesn't try to do too much, but it's extendable if you want more. The initial setup comes with more or less everything you need for most purposes I would have thought.

CI also has great documentation and community, small overhead/footprint and is a doddle to setup (just copy the dir structure and set a couple of config settings). Plus it works with PHP4, which is a huge bonus to me as my shared hosting STILL have no date for migration to 5.

Is PHP's ROR? Time will tell, but it's like a breath of fresh air to this web monkey.

Note to self...

Cross-browser test EVERYTHING, ALWAYS!

:(